/* ─── Variables ─── */
:root {
  --bg:          #f2f2f2;
  --bg-dark:     #2c2c2c;
  --bg-card:     #ffffff;
  --bg-card-dark:#363636;
  --sub:         #d2c4b3;
  --sub-light:   #e8ddd3;
  --cta:         #C8673A;
  --cta-hover:   #AE5530;
  --text:        #2c2c2c;
  --text-light:  #f2f2f2;
  --text-muted:  #888880;
  --text-muted-light: #b0a898;
  --border:      #e0d8d0;
  --border-dark: #404040;
  --radius:      10px;
  --max-w:       1100px;
}

/* ─── Reset ─── */
*, *::before, *::after { box-sizing: border-box; margin: 0; padding: 0; }
html { scroll-behavior: smooth; }
body {
  background: var(--bg);
  color: var(--text);
  font-family: 'Lato', sans-serif;
  font-size: 16px;
  line-height: 1.75;
  -webkit-font-smoothing: antialiased;
}
img, iframe { max-width: 100%; display: block; }
a { color: inherit; text-decoration: none; }
ul { list-style: none; }

/* ─── Utility ─── */
.container {
  max-width: var(--max-w);
  margin: 0 auto;
  padding: 0 24px;
}
.section-label {
  font-family: 'Montserrat', sans-serif;
  font-size: 11px;
  letter-spacing: 0.2em;
  text-transform: uppercase;
  color: var(--cta);
  font-weight: 600;
  margin-bottom: 14px;
}
.section-label.light { color: var(--sub); }

.eyebrow {
  font-family: 'Montserrat', sans-serif;
  font-size: 11px;
  letter-spacing: 0.2em;
  text-transform: uppercase;
  color: var(--sub);
  font-weight: 600;
  margin-bottom: 16px;
}

h1, h2, h3, h4 {
  font-family: 'Montserrat', sans-serif;
  line-height: 1.15;
  letter-spacing: -0.02em;
}
h1 { font-size: clamp(2.2rem, 5vw, 3.6rem); font-weight: 800; }
h2 { font-size: clamp(1.7rem, 3.2vw, 2.6rem); font-weight: 700; margin-bottom: 1rem; }
h3 { font-size: 1.1rem; font-weight: 600; margin-bottom: 0.5rem; }

/* ─── Buttons ─── */
.btn-primary {
  display: inline-block;
  background: var(--cta);
  color: #fff;
  font-family: 'Montserrat', sans-serif;
  font-weight: 700;
  font-size: 0.88rem;
  letter-spacing: 0.04em;
  padding: 14px 28px;
  border-radius: 6px;
  transition: background 0.2s, transform 0.15s, box-shadow 0.2s;
  border: none;
  cursor: pointer;
}
.btn-primary:hover {
  background: var(--cta-hover);
  transform: translateY(-2px);
  box-shadow: 0 6px 20px rgba(200, 103, 58, 0.35);
}

.btn-outline {
  display: inline-block;
  border: 1.5px solid var(--text);
  color: var(--text);
  font-family: 'Montserrat', sans-serif;
  font-weight: 600;
  font-size: 0.88rem;
  letter-spacing: 0.04em;
  padding: 13px 26px;
  border-radius: 6px;
  transition: background 0.2s, color 0.2s;
}
.btn-outline:hover { background: var(--text); color: var(--text-light); }

.btn-outline-light {
  display: inline-block;
  border: 1.5px solid var(--sub);
  color: var(--sub);
  font-family: 'Montserrat', sans-serif;
  font-weight: 600;
  font-size: 0.88rem;
  letter-spacing: 0.04em;
  padding: 13px 26px;
  border-radius: 6px;
  transition: background 0.2s, color 0.2s;
}
.btn-outline-light:hover { background: var(--sub); color: var(--bg-dark); }

/* ─── Nav ─── */
.nav {
  position: fixed;
  top: 0; left: 0; right: 0;
  z-index: 100;
  height: 60px;
  overflow: hidden;
  background: rgba(44, 44, 44, 0.96);
  backdrop-filter: blur(12px);
  border-bottom: 1px solid var(--border-dark);
}
.nav-inner {
  max-width: var(--max-w);
  margin: 0 auto;
  padding: 0 24px;
  height: 60px;
  display: flex;
  align-items: center;
  justify-content: space-between;
}
.logo {
  font-family: 'Montserrat', sans-serif;
  font-size: 1.15rem;
  font-weight: 800;
  color: var(--text-light);
  letter-spacing: 0.04em;
}
.nav-logo {
  height: 42px;
  width: auto;
  display: block;
  filter: invert(1);
}
.nav-cta {
  font-family: 'Montserrat', sans-serif;
  font-size: 0.8rem;
  font-weight: 700;
  letter-spacing: 0.06em;
  color: #fff;
  background: var(--cta);
  padding: 8px 18px;
  border-radius: 5px;
  transition: background 0.2s;
}
.nav-cta:hover { background: var(--cta-hover); }

/* ─── Hero (dark) ─── */
.hero {
  background: var(--bg-dark);
  padding: 110px 24px 90px;
  color: var(--text-light);
}
.hero-inner {
  max-width: var(--max-w);
  margin: 0 auto;
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 64px;
  align-items: center;
}
.hero-text h1 { margin-bottom: 1.2rem; color: var(--text-light); }
.hero-sub {
  color: var(--text-muted-light);
  font-size: 1.05rem;
  margin-bottom: 2rem;
  font-weight: 300;
  line-height: 1.85;
}
.hero-note { font-size: 0.8rem; color: var(--text-muted-light); margin-top: 12px; }

.hero-video { width: 100%; }
.video-wrapper {
  position: relative;
  aspect-ratio: 9 / 16;
  border-radius: var(--radius);
  overflow: hidden;
  background: #1a1a1a;
  max-width: 320px;
  margin: 0 auto;
  border: 1px solid var(--border-dark);
}
.video-wrapper iframe { position: absolute; inset: 0; width: 100%; height: 100%; }
.video-placeholder {
  position: absolute;
  inset: 0;
  display: flex;
  flex-direction: column;
  align-items: center;
  justify-content: center;
  gap: 12px;
  color: var(--text-muted-light);
  background: #1a1a1a;
}
.play-icon { font-size: 2.8rem; color: var(--sub); }

/* ─── What is CHOIS (light) ─── */
.what {
  background: var(--bg);
  padding: 100px 24px;
  text-align: center;
  border-bottom: 1px solid var(--border);
}
.what h2 { margin-bottom: 0.8rem; }
.section-sub {
  color: var(--text-muted);
  max-width: 600px;
  margin: 0 auto 3.5rem;
  font-size: 1rem;
  font-weight: 300;
}
.steps {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 24px;
  text-align: left;
}
.step {
  background: var(--bg-card);
  border: 1px solid var(--border);
  border-radius: var(--radius);
  padding: 36px 28px;
}
.step-num {
  font-family: 'Montserrat', sans-serif;
  font-size: 3rem;
  font-weight: 800;
  color: var(--sub);
  margin-bottom: 14px;
  line-height: 1;
}
.step h3 { color: var(--text); margin-bottom: 8px; }
.step p { color: var(--text-muted); font-size: 0.95rem; font-weight: 300; }

/* ─── Social Proof (sub color band) ─── */
.proof {
  background: var(--sub);
  padding: 56px 24px;
}
.proof-grid {
  display: grid;
  grid-template-columns: repeat(4, 1fr);
  gap: 24px;
  text-align: center;
  max-width: var(--max-w);
  margin: 0 auto;
}
.proof-num {
  display: block;
  font-family: 'Montserrat', sans-serif;
  font-size: clamp(1.6rem, 3vw, 2.4rem);
  font-weight: 800;
  color: var(--bg-dark);
  margin-bottom: 4px;
}
.proof-label {
  display: block;
  font-size: 0.82rem;
  color: #6b5e52;
  font-weight: 400;
  letter-spacing: 0.02em;
}

/* ─── Free Kit (dark) ─── */
.kit {
  background: var(--bg-dark);
  padding: 100px 24px;
  color: var(--text-light);
}
.kit-inner {
  max-width: var(--max-w);
  margin: 0 auto;
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 64px;
  align-items: start;
}
.kit-text h2 { margin-bottom: 1rem; color: var(--text-light); }
.kit-text > p { color: var(--text-muted-light); margin-bottom: 1.2rem; font-weight: 300; }
.kit-list { display: flex; flex-direction: column; gap: 10px; margin-bottom: 1.5rem; }
.kit-list li { color: var(--sub-light); font-size: 0.95rem; }
.kit-note { font-size: 0.82rem; color: var(--text-muted-light); }

.kit-form {
  background: var(--bg-card-dark);
  border: 1px solid var(--border-dark);
  border-radius: var(--radius);
  padding: 40px 36px;
}
.kit-form h3 {
  font-size: 1.4rem;
  font-weight: 700;
  margin-bottom: 8px;
  color: var(--text-light);
}
.form-sub { color: var(--text-muted-light); font-size: 0.9rem; margin-bottom: 1.5rem; font-weight: 300; }
.email-form { display: flex; flex-direction: column; gap: 12px; }
.email-input {
  background: var(--bg-dark);
  border: 1.5px solid var(--border-dark);
  border-radius: 6px;
  padding: 14px 16px;
  color: var(--text-light);
  font-size: 1rem;
  font-family: 'Lato', sans-serif;
  outline: none;
  transition: border-color 0.2s;
}
.email-input:focus { border-color: var(--sub); }
.email-input::placeholder { color: var(--text-muted-light); }
.btn-form { width: 100%; text-align: center; font-size: 0.95rem; padding: 15px; }
.form-privacy { font-size: 0.76rem; color: var(--text-muted-light); margin-top: 12px; font-weight: 300; }
.thank-you { color: var(--sub); font-size: 1rem; text-align: center; padding: 1rem 0; font-family: 'Montserrat', sans-serif; font-weight: 600; }

/* ─── Plans (light) ─── */
.plans {
  background: var(--bg);
  padding: 100px 24px;
  text-align: center;
}
.plans h2 { margin-bottom: 2.5rem; }
.plans-grid {
  display: grid;
  grid-template-columns: repeat(4, 1fr);
  gap: 20px;
  text-align: left;
}
.plan {
  background: var(--bg-card);
  border: 1px solid var(--border);
  border-radius: var(--radius);
  padding: 28px 24px;
  display: flex;
  flex-direction: column;
  gap: 16px;
}
.plan.featured {
  border-color: var(--cta);
  box-shadow: 0 4px 24px rgba(200,103,58,0.12);
}
.plan-badge {
  display: inline-block;
  font-family: 'Montserrat', sans-serif;
  font-size: 0.68rem;
  font-weight: 700;
  letter-spacing: 0.1em;
  text-transform: uppercase;
  padding: 4px 10px;
  border-radius: 4px;
}
.plan-badge.free       { background: #eef6ee; color: #4a8a4a; }
.plan-badge.hobby      { background: #eef0f6; color: #4a5a8a; }
.plan-badge.unlimited  { background: #fdf0ea; color: var(--cta); }
.plan-badge.commercial { background: #f6eef6; color: #8a4a8a; }

.plan h3 { font-size: 1rem; color: var(--text); }
.plan-price {
  font-family: 'Montserrat', sans-serif;
  font-size: 2.2rem;
  font-weight: 800;
  color: var(--text);
  line-height: 1;
}
.plan-price span { font-size: 0.85rem; color: var(--text-muted); font-weight: 400; font-family: 'Lato', sans-serif; }
.plan ul { display: flex; flex-direction: column; gap: 8px; flex: 1; }
.plan ul li {
  font-size: 0.88rem;
  color: var(--text-muted);
  padding-left: 14px;
  position: relative;
  font-weight: 300;
}
.plan ul li::before {
  content: '–';
  position: absolute;
  left: 0;
  color: var(--sub);
}
.plan .btn-primary,
.plan .btn-outline {
  width: 100%;
  text-align: center;
  font-size: 0.83rem;
  padding: 11px 14px;
}

/* ─── Social Section (sub bg) ─── */
.social {
  background: var(--sub-light);
  padding: 80px 24px;
  border-top: 1px solid var(--border);
  border-bottom: 1px solid var(--border);
}
.social-inner {
  max-width: var(--max-w);
  margin: 0 auto;
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 64px;
  align-items: center;
}
.social h2 { margin-bottom: 0.8rem; color: var(--text); }
.social > .social-inner > div > p { color: var(--text-muted); font-weight: 300; }
.social-stats { display: flex; flex-direction: column; gap: 16px; }
.social-stat {
  display: flex;
  justify-content: space-between;
  align-items: center;
  padding: 16px 20px;
  background: var(--bg-card);
  border: 1px solid var(--border);
  border-radius: 8px;
}
.social-stat span { color: var(--text-muted); font-size: 0.88rem; font-weight: 300; }
.social-stat strong { color: var(--text); font-size: 0.92rem; font-family: 'Montserrat', sans-serif; font-weight: 600; }

/* ─── FAQ (light) ─── */
.faq { padding: 100px 24px; background: var(--bg); }
.faq h2 { margin-bottom: 2rem; }
.faq-list { display: flex; flex-direction: column; gap: 10px; max-width: 800px; }
.faq-item {
  background: var(--bg-card);
  border: 1px solid var(--border);
  border-radius: var(--radius);
  overflow: hidden;
}
.faq-item summary {
  padding: 20px 24px;
  font-family: 'Montserrat', sans-serif;
  font-weight: 600;
  font-size: 0.92rem;
  cursor: pointer;
  list-style: none;
  display: flex;
  justify-content: space-between;
  align-items: center;
  color: var(--text);
  transition: color 0.2s;
}
.faq-item summary::-webkit-details-marker { display: none; }
.faq-item summary::after {
  content: '+';
  color: var(--cta);
  font-size: 1.4rem;
  font-weight: 300;
  transition: transform 0.2s;
  flex-shrink: 0;
  margin-left: 16px;
}
.faq-item[open] summary::after { transform: rotate(45deg); }
.faq-item[open] summary { color: var(--cta); }
.faq-item p {
  padding: 0 24px 20px;
  color: var(--text-muted);
  font-size: 0.95rem;
  line-height: 1.75;
  font-weight: 300;
}

/* ─── Footer (dark) ─── */
/* ─── CHOIS Mini Showcase ─── */
.chois-mini-showcase {
  padding: 80px 24px;
  background: var(--bg-light);
}
.chois-mini-showcase h2 { margin-bottom: 12px; }
.chois-mini-showcase .section-sub {
  color: var(--text-muted);
  font-size: 1rem;
  margin-bottom: 40px;
  max-width: 560px;
}
.mini-gallery {
  display: grid;
  grid-template-columns: repeat(4, 1fr);
  gap: 12px;
}
.mini-gallery-item {
  height: 260px;
  overflow: hidden;
  border-radius: 8px;
  background: #f0f0f0;
}
.mini-gallery-item img {
  width: 100%;
  height: 100%;
  object-fit: cover;
  object-position: center;
  display: block;
}
@media (max-width: 600px) {
  .mini-gallery { grid-template-columns: repeat(2, 1fr); }
}

.footer {
  background: var(--bg-dark);
  border-top: 1px solid var(--border-dark);
  padding: 60px 24px 0;
  color: var(--text-light);
}
.footer-inner {
  max-width: var(--max-w);
  margin: 0 auto;
  display: flex;
  justify-content: space-between;
  align-items: flex-start;
  gap: 40px;
  padding-bottom: 40px;
}
.footer .logo { font-size: 1.2rem; margin-bottom: 8px; color: var(--text-light); }
.footer-logo { height: 48px; width: auto; margin-bottom: 10px; filter: invert(1); }
.footer-sub { color: var(--text-muted-light); font-size: 0.88rem; line-height: 1.7; font-weight: 300; }
.footer-links { display: flex; gap: 32px; align-items: center; }
.footer-links a {
  color: var(--text-muted-light);
  font-size: 0.88rem;
  font-weight: 300;
  transition: color 0.2s;
}
.footer-links a:hover { color: var(--sub); }
.footer-bottom {
  border-top: 1px solid var(--border-dark);
  padding: 20px 0;
  text-align: center;
  max-width: var(--max-w);
  margin: 0 auto;
}
.footer-bottom p { color: var(--text-muted-light); font-size: 0.76rem; font-weight: 300; }

/* ─── Hero image col ─── */
.hero-img-col { display: flex; flex-direction: column; gap: 12px; }
.hero-img-main { border-radius: var(--radius); overflow: hidden; }
.hero-img-main img { width: 100%; height: 320px; object-fit: cover; object-position: center; display: block; }
.hero-img-sub-row { display: grid; grid-template-columns: 1fr 1fr; gap: 12px; }
.hero-img-sub { border-radius: var(--radius); overflow: hidden; }
.hero-img-sub img { width: 100%; height: 160px; object-fit: cover; object-position: center; display: block; }

/* ─── Product Gallery ─── */
.gallery { padding: 100px 24px; background: var(--bg); }
.gallery h2 { margin-bottom: 2rem; }
.gallery-grid {
  display: grid;
  grid-template-columns: 1fr 1fr 1fr 1fr;
  grid-template-rows: auto;
  gap: 16px;
}
.gallery-item {
  position: relative;
  border-radius: var(--radius);
  overflow: hidden;
  background: var(--bg-card);
  border: 1px solid var(--border);
}
.gallery-item img {
  width: 100%; height: 240px;
  object-fit: cover; object-position: center;
  display: block;
  transition: transform 0.4s ease;
}
.gallery-item:hover img { transform: scale(1.04); }
.gallery-item--tall { grid-row: span 1; }
.gallery-caption {
  padding: 12px 14px;
  display: flex; align-items: center; gap: 8px;
}
.gallery-caption p { font-family: 'Montserrat', sans-serif; font-size: 0.82rem; font-weight: 600; color: var(--text); }
.gallery-tag {
  font-family: 'Montserrat', sans-serif;
  font-size: 0.65rem; font-weight: 700;
  letter-spacing: 0.08em; text-transform: uppercase;
  padding: 2px 8px; border-radius: 3px;
  background: var(--sub-light); color: #6b5e52;
}

/* ─── Other Works ─── */
.otherworks {
  background: var(--bg-dark);
  padding: 100px 24px;
  color: var(--text-light);
}
.otherworks h2 { margin-bottom: 1rem; color: var(--text-light); }
.otherworks-grid {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 20px;
  margin-top: 2.5rem;
}
.otherworks-item { border-radius: var(--radius); overflow: hidden; background: var(--bg-card-dark); border: 1px solid var(--border-dark); }
.otherworks-item img { width: 100%; height: 260px; object-fit: cover; object-position: center; display: block; transition: transform 0.4s; }
.otherworks-item:hover img { transform: scale(1.04); }
.otherworks-name {
  padding: 12px 16px;
  font-family: 'Montserrat', sans-serif;
  font-size: 0.82rem; font-weight: 600;
  color: var(--sub);
}

/* ─── Plans 2-col override ─── */
.plans-grid--2 {
  grid-template-columns: repeat(3, 1fr);
}
.plans-note {
  text-align: center;
  margin-top: 1.5rem;
  font-size: 0.82rem;
  color: var(--text-muted);
  font-weight: 300;
}

/* ─── Spots bar ─── */
.spots-bar {
  height: 4px;
  background: var(--border);
  border-radius: 2px;
  overflow: hidden;
  margin-top: 4px;
}
.spots-fill {
  height: 100%;
  background: var(--cta);
  border-radius: 2px;
}
.spots-text {
  font-size: 0.8rem;
  color: var(--text-muted);
  margin-bottom: 4px;
}
.spots-text strong {
  color: var(--cta);
  font-family: 'Montserrat', sans-serif;
}

/* ─── Kit upsell note ─── */
.kit-upsell {
  font-size: 0.82rem;
  color: var(--text-muted-light);
  margin-top: 0.5rem;
  font-style: italic;
  font-weight: 300;
}

/* ─── Responsive ─── */
@media (max-width: 900px) {
  .hero-inner      { grid-template-columns: 1fr; gap: 40px; }
  .hero-img-col    { order: -1; }
  .hero-img-main img { height: 240px; }
  .hero-img-sub    { display: none; }
  .gallery-grid    { grid-template-columns: repeat(2, 1fr); }
  .otherworks-grid { grid-template-columns: 1fr; }
  .steps           { grid-template-columns: 1fr; }
  .proof-grid   { grid-template-columns: repeat(2, 1fr); }
  .kit-inner    { grid-template-columns: 1fr; gap: 40px; }
  .plans-grid, .plans-grid--2 { grid-template-columns: repeat(2, 1fr); }
  .social-inner { grid-template-columns: 1fr; gap: 40px; }
  .footer-inner { flex-direction: column; }
  .footer-links { flex-wrap: wrap; gap: 20px; }
}
@media (max-width: 560px) {
  .proof-grid   { grid-template-columns: repeat(2, 1fr); }
  .plans-grid, .plans-grid--2 { grid-template-columns: 1fr; }
  .kit-form     { padding: 28px 20px; }
  .hero         { padding: 90px 24px 60px; }
}